The beauty is in the Projection

When you hear, see or think of the word beauty, what thoughts come to mind? 

I’ve been exploring what it means and how I want to use the word in a way that's more aligned with my beliefs. 

Some thoughts may be operating due to societal media-driven conditioning. The media broadcasts messages about beauty and youth that are intense and hypnotic. Of course it effects us, it's everywhere we look and written on every product. Thankfully, the beauty industry is becoming more conscious and starting to weave in ideas around inner beauty instead of external appearance only. But I don’t believe inner beauty represents what it means to feel beautiful and see beauty in others. I respect the notion that our inner health and organ functionality is reflected in the glow of our skin, hair and overall vibrancy of our being, and is essential for the beautiful feeling within. I value the desire to feel beautiful and so should everyone. 

So looking beyond inner beauty and outer beauty, what makes feeling beautiful stick around? When the lipgloss wears off and the collagen powder runs low? Do you still feel beautiful without the potions and lotions? 

You absolutely are and you absolutely should. 

As a society we need to reinforce this into our culture. How can we individually and collectively shift our messaging around beauty? Where have you been hypnotised by the media? What do you believe to be true? 

Desiree Pais, a kundalini yoga teacher once described beauty as “a projection, beauty is an illusion you get to create. For a woman to feel fully confident and beautiful she has to have self-sovereignty in all areas of her life; emotional, romantic, financial, physical then she can really show up powerfully. To be and feel beautiful it’s not about changing anything on the outside. When you feel good about yourself, you feel beautiful. And that's what people see. That’s what turns heads, your projection and your feeling of confidence and beauty radiating beyond the physicality. Beyond what meets the eye.”

This projection is a woman (or man, we’ll use a woman for this example), who may or may not fit the conditioned physical mould. Yet she is so captivating and magnetic. She glows, her body language speaks unshakable strength, she’s like Venus emerging from her shell. It’s a feeling that's hard to describe, it evokes something inside of you. You feel how big her aura is. It’s projecting 9ft in all directions, she’s connected to herself, she is in her power. 

Experience beauty in the way you think, the way you care for yourself and others. Use products, jewellery and fashion to enhance your innate beauty.

Self-consciousness and negative self-talk drains your energy. Your concept of self creates an imbalance in your hormones and weakens your auric projection. You then have more stress and fatigue in the system. When there's more stress and fatigue in your system, there's inflammation, you make poor choices, things feel off and you feel dull. We’re often taught to suppress our femininity, our beauty, and our power for fear of one thing - being too much. 

Beyonce once said "I don't have to prove anything to anyone. I only have to follow my heart and concentrate on what I want to say to the world. I run my world."

When you start referring to yourself from a higher sovereign and a respectful place you can shift a lot in your body. You start to make better choices, you put yourself in situations where you feel more pleasure in your mind, body and in your surroundings. Decide you’re going to feel this way. 

Here’s something you can try. 

When you sit down to meditate, I want you to look into the space between your eyebrows and beam in front of you a vision. A vision of you, which is the most radiant, powerful, graceful, strong, elegant, beautiful, balanced, vital, healthy, sensual version of you, that's always there, waiting for you to activate her power. 

Breathe long, deeply and powerfully. Hold the vision. Keep projecting your vision. Do this for 3 minutes everyday. When you are breathing long and deep, you're putting more prana into the system. 

Prana gives you energy.

Energy gives you life force.

Life force is beauty within you, projecting out into the world. 


Invest in yourself. Indulge in self-loving rituals that take way too long, be playful, create more pleasure in your life. And watch what happens.

Thank you for being here.

I love you.


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